MULBERRY & MOSS

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southern california floral designer and educator

Mulberry & moss

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Mulberry & Moss

The Blog

Looking to get inspired or further your creative passions? Think of this as our brand's resource library for all things floral, business & design. Grab a coffee and dive in!

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Welcome to my blog - where I'm serving up all the latest in weddings & design, plus (for all you solopreneurs out there) tips to grow your creative business. I'm all about sharing and keeping it real.

hey there! i'm sarah w.

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Hello

Portfolio Mastery: Creative Solutions to Propel Your Success

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Business

Welcome fleurpreneurs and podcast listeners! Today we’re diving into the strategic art of portfolio building, uncovering its potential not only to enhance your credibility but also to significantly impact your revenue by attracting high-end clients into your floral business. The Power of a Visionary Showcase Your Instagram profile isn’t just a digital gallery; it’s a […]

Kickstart Your Marketing to Get More Clients

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Business

Grab This Free Download: Build Your E-mail List! Are you a passionate florist finding your client inquiries a bit too quiet? It’s a familiar struggle—pouring your heart into your craft, launching a business, and then waiting for clients to flood in. In this episode, we’ll dive into the art of attracting your ideal clients, understanding […]

Romantic garden floral centerpiece in a ceramic bowl with mauve colored roses and beige taper candles in marble holders.

How Well Do You Know Your Product?

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Podcast

Hey Flower Friends! I am so grateful that you’re here and excited for another week of sharing with you my best tips for growing a successful and thriving business around your creative passions.  If we think about the core components of a successful business, there are really 4 main parts to the equation. Part 1 […]

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Tackling Imposter Syndrome

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Podcast

You know that voice in the back of your head when you go to try something new that says you’re not qualified enough or talented enough or educated enough to do the thing you want to do… and makes you want to just stop all together? That, my friend, is a little enemy called imposter […]

Cake with Romantic Flowers

Style vs. Price: Balancing Profitability with Expensive Taste

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Business

Hey there, florist friends and fellow artists! I recently hosted a poll on my Instagram to find out what kinds of challenges florists face when it comes to sourcing flowers, vessels and materials. I noticed a common theme that many of you wanted to know — How do I source products that are unique, special […]

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