meet sarah

An artistic soul with a heart for providing an exceptional service experience to couples in love.

About the Designer

heart-led entrepreneur & lover of all pretty things.

My enduring love for creativity, planning and teaching traces back to my childhood. As the pint-sized CEO of our neighborhood adventures, I organized activities from hair salons to carnivals and make-believe classrooms - a pastime that rivaled my joy of laying in the grass, weaving flowers into halos.

Out of college, after earning my Bachelor's in communications, in a heart-led pursuit of a career in the fine arts, I worked toward a floral certification from a prestigious floral design school. I applied my skills at a high-end Orange County floral studio where I quickly rose to lead designer, fostering relationships with wholesale vendors who I still do business with today.

The next chapter unfolded with years of freelancing for esteemed luxury floral studios in Los Angeles, laying the roots for Mulberry & Moss. Today, I find joy in crafting exceptional experiences for wedding clients, leading a dynamic team of vibrant designers, and coaching fellow heart-led entrepreneurs. Yet, my ambition is always balanced and nourished by saving plenty of time for lounging amidst the wildflowers.

sarah w.

about the designer

I was one of those lucky people who married my best friend. We met while both performing in a musical at a local community theater, and the rest is history.

HUMAN

My cat, Milo has been around longer than both my husband and my business. We share a love for sun bathing, soft blankets, cuddles and fried foods.

non-human

04

Maybe it's my Italian ancestry, but i'm always happiest when I'm surrounded by family, eating good food, drinking good wine, and soaking in the moment.

PASTIME

03

Online Shopping, indulging in reruns of Downton Abbey, and buying way too much seasonal home decor.

guilty pleasures

02

Venice, Florence, Paris, and Salzburg (Sound of Music, anyone?) are a few of my favorite places for the romance, history, and art that can be found there.

place to visit

01

05

Getting to see a vision board transform into a reality before my eyes, and watching my clients and their guests experience a space that was created entirely for them is by far the most exhilerating part of what I do.

part of my job

06 my favorite
things:

My Flower Story

I grew up in Portland, Oregon, which is known for it's lush forests and beautiful natural landscapes. Much of my childhood that I can remember was spent climbing inside of giant rhododendron bushes, weaving clover flowers into halos, and making potions out of water and rose petals.

By high school my family had moved to Southern California, where I found myself a new passion in Musical Theater. My grandmother would visit to see all of my shows, and she taught me to arrange the bouquets I received for my performances.

My Flower Story

I remember visiting the local flower shop to pick up my corsage for the senior prom, and standing at the counter for hours watching the girls delicately assemble one corsage after the other, mesmerized by the skill and intricate details it required.

My Flower Story

While in college, I completed a floral design certification and was hired at my first high-end floral boutique. I loved befriending all of the vendors and buying fresh blooms off the trucks each week, as I learned the names, seasonality and unique qualities of each flower.

My Flower Story

While working in the floral boutique as a designer creating everyday arrangements, I dreamed of pursuing a career in wedding design. I soon moved to Los Angeles to freelance for several different high-end floral studios making that dream a reality. Mulberry & Moss was founded soon after.

My Flower Story

Are you someone who also dreams of learning the art of floral design or pursuing a career in event design? Explore my resources, from floral workshops to digital products for growing a floral business, take my online course, or book a 1:1 coaching call.

LearnFrom Me

explore my resources

artfully
arranged

In my signature design course, I share the unique thought process that goes into the natural, romantic designs we create for our events, from bouquets to centerpieces and romantic installations. Immerse yourself in video lessons with accompanying PDF guides to help you along your journey.

Enroll now

signature online course

1-hour business consultation

In this private coaching session you can ask me all the things, from sales and marketing to event logistics. With 12 years of experience, I can help you strategize the next steps in achieving your biggest goals.