MULBERRY & MOSS

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southern california floral designer and educator

Mulberry & moss

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Welcome to my blog - where I'm serving up all the latest in weddings & design, plus (for all you solopreneurs out there) tips to grow your creative business. I'm all about sharing and keeping it real.

hey there! i'm sarah w.

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Hello

Hands styling a floral arch with peach dahlias and white hydrangeas, weaving blooms into climbing greenery. A creative process moment that reflects the heart-led craftsmanship behind a successful floral business.

How to Run Your Floral Business Like a CEO (Without Losing the Heart of Your Craft)

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For Florists

You may not think of yourself as a CEO. Maybe you’re used to being behind the blooms, wrist-deep in arrangements, responding to DMs between deliveries, or juggling proposals on your living room floor.  But if you’re running a floral business, no matter how small or new, you are more than just a florist. You are […]

Why I Love Details Flowers Software as my Go-To Client Management System

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For Florists

Hey friends!   The beginning of a new year is a great time to invest in new systems to improve your business process, and this time of year I always get lots of questions about the floral software and systems that I use. So I thought it would be a great time for me to […]

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