Let’s be honest: You didn’t become a florist to write emails. You became a florist because flowers speak in ways words often can’t. Because beauty matters. Because you believe in designing moments that feel like magic. But running a floral business means wearing a dozen hats: Marketing manager. Email responder. Proposal writer. And sometimes you […]
If there is one thing that I’ve learned while growing a business on social media it’s that realness is rare. And I think it’s slowly becoming more common now, as people and as businesses and brands learn that it’s an effective form of marketing. But I think there are still quite a few businesses out […]
