Learn practical steps and strategies that I've put to the test in my own wedding floral business - from mindset shifts to battling imposter syndrome, plus real proven systems to streamline your workflow and free up time for you to focus on what matters.
Having grown my business and brand organically on social media, I share with you all my best tips for building a personal brand, growing your audience, reaching your ideal client, and generating true engagement that leads to sales.
It's tough to own your own business. Sometimes being an entrepreneur can be lonely and a bit terrifying - trust me, I get it! Through sharing my own experiences and failures, I hope to encourage and challenge you to take imperfect action to build towards your dreams.
floral strategist
iced latte-obsessed
go-to guide for
calm growth + clarity
quietly disrupting the floral industry
in linen pants
With a love for quiet power, intentional growth, and the occasional matcha-fueled rant, I'm here to help you build a brand that breathes, sells, and actually feels like you. Whether you're deep in design mode or spiraling over your pricing model, I’ll be in your ears with strategy, insight, and a good dose of “you’ve got this.”
Discover more in the Resource Shop!
Find my Floral Recipe E-books, Client Proposal Templates, my Ultimate Sourcing Guide, plus links to all of my favorite apps that I use to streamline my workflow.