MULBERRY & MOSS

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southern california floral designer and educator

Mulberry & moss

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maybe your designs are missing that

maybe your designs are just missing that

Are you a beginner or experienced florist looking for an online floral design course where you can learn to create elevated, modern, romantic, natural floral designs - at your own pace, in the comfort of your home?

are you feeling stuck in the same floral design style?

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romantic spark.

YEs, PLEASE

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We all start our floral business with the hope and dream of making a living doing something we love. But then there are those of us who strive to be the very best - to discover our true artistry and deliver an exceptional experience. I know that's why you're here, because I was just like you.

Maybe you're new to floral design and you want to get off to a great start with your new business, avoid common mistakes, and offer designs that truly make events meaningful for your clients. Or, maybe you've had your business for a while and season after season, you've drifted further from your art. Maybe you'd like to hit the refresh button and reignite your creative spark.

Welcome to my signature online Course.

Let's tackle this together, shall we?

So, you fell in love with flowers and decided to chase that dream. We are two kindred souls, let me tell you! 

"As a flower farmer, because I have many flowers at hand, I tend to use too many stems in bouquets and arrangements when I design. Sarah taught me how to achieve an airy, luxe look by selecting fewer blooms, leaving stems longer, and blending colors with more transitional blooms. All my brides want a "garden-inspired" floral vibe, and Sarah has all the tips to achieve this updated look!"

— loreen

"A wealth of helpful information!"

"Sarah, I want to thank you so much for this amazing course. I really enjoyed watching how you put together the flowers and created fabulous pieces of art. The way you explained how to create all the different designs to using different mechanic techniques was very clear and easily understood. The quality of the video and photos were incredible as well. I want to continue to learn and grow my business and you were always one of my favorite designers to want to learn from. The quality of your designs are impeccable and outstanding. Thank you so much for sharing your knowledge with me."

— ELSA

"Don't hesitate to invest in yourself. You will not regret!"

I know that with a fresh new mindset and some added technique you can take your designs to the next level and your business to new heights. I believe with all of my heart that you can discover a style you love by just investing a little bit of time in yourself, and learning from someone who has been exactly where you are.

in just  
all that could change.

this course will share my own personal design approach and the techniques i learned that gave my designs (and brand) a huge glow up.

what if i told you...

one week

Enroll Now

artfully arranged

My signature online course, created to help seasoned and aspiring florists discover a fresh design approach and refine their floral style.

introducing...

I am a strong believer that the success of your designs begins with your flower selection. Learn my exact approach and thought process when it comes to selecting and sourcing flowers for my arrangements, and watch your own designs transform with a new flower selection approach.

Learn the 'how' and the 'why' behind centerpiece design. From mechanics to visual design, I will walk you through how to create more expressive pieces with airy shapes and romantic movement. Your clients will be left swooning.

Here's What You'll Learn

flower selection

designing vase arrangements

part one

part two

Learn how to create a natural, garden style floral arch with a foam-free technique. Broken into 3 steps, this section will teach you how to prep and stabilize your structure, how to green your structure to create dynamic shape and movement, and how to place your blooms to give your pieces  dimension and flow. 

installation design

Learn my freestyle approach to hand-tied bouquets through a full bouquet tutorial, where I show you just how to create airy bouquets with dimension and smooth color transitions. Walk away with a renewed confidence in your bouquet skills.

bouquet design

part three

LET'S BREAK it DOWN

Learn my approach to putting together a thoughtful tablescape, and how incorporating curated elements into your table designs can elevate your brand aesthetic & enhance your client experience.

styling & storytelling

part five

part four

By the end of this course, your designs will be totally transformed.

what it includes

Professionally filmed, designed to inspire & transport. Ranging from 10-20 minutes so you don't doze off.

10 video lessons

These are info-packed, in-depth guides filled with valuable information to help you succeed in your business.

6 detailed pdfs

Get the most out of your course experience with practice prompts and critical questions.

printable workbook

lesson breakdown

module 1: course introduction

module 2: intentional flower selection

module 3: designing vase arrangements

module 4: designing bouquets

module 5: designing floral installations

module 6: styling & storytelling

module 7: conclusion & next steps

- Video: Selecting Your Flowers
- PDF Download: Design Guide -Selecting Your Flowers
- Video: Welcome to the Course! 
- PDF Download: Course Workbook
- PDF Download: Ultimate Sourcing Guide
- Video: Vase Mechanics - Selecting & Prepping Your Containers
- Video: Garden Style Arrangement
- PDF Download: Design Guide -Garden Style Arrangement
- BONUS Video: Loose & Airy Centerpiece
- Video: Hand-tied Bouquet
- PDF Download: Design Guide - Hand-tied Bouquet
- Video: Installation Mechanics
- Video: Garden Floral Arch Step One - Prepping Your Structure
- Video: Garden Floral Arch Step Two - Greening Your Structure
- Video: Garden Floral Arch Step Three - Finishing with Flowers
- PDF Download: Design Guide - Garden Floral Arch
- Video: Storytelling with Tablescapes
- PDF Download: Design Guide - Storytelling with Tablescapes
- Video: Course Conclusion

Many of my frequently asked questions involve where and how I source unique stems, vessels, and materials. This 20+ page guide will deliver all of my favorite sources including tools, supplies, props, candles, ribbon...and more! A $49 value, but you'll get it included with the course.

i'm throwing in my most-requested resource: my ultimate sourcing guide. 

Bonus!

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sourcing guide

My Ultimate

Mulberry & Moss

Payment Plan

pay over three months

get all of the material instantly

start learning right away without the financial stress

3 payments of $125

One Payment 

Pay all at once

best value

get all of the material  instantly

CREDIT CARDS ACCEPTED

1 payment of $349

select the plan that works for you:

Best value!

Most flexible!

CREDIT CARDS ACCEPTED

Press play and get started!

a year from now your portfolio could look ten times better...

Hey, listen. If I had a nickel for every time I had procrastinated on my calling because I had doubts or wasn't sure if I had what it takes, I could quit my job right now and retire. (Although, who needs to retire when they're living their dream?!) My point is, I know it can be scary to invest in yourself. But take it from someone who has invested in myself time and time again and lived to tell about it...

You're more brilliant than you think you are. But if you're anything like me, sometimes you just need a little encouragement to take that next step forward. 

You're in the right place.

You are worth it!

I'm sarah, your new floral mentor!

I started my business back in my early twenties when I wasn't sure what the heck my plan was yet. I just knew I wanted to make pretty things, make people happy, and feel fulfilled by my work. Long story short, I followed my gut and it led me to running a successful wedding business and getting to share my knowledge with other aspiring florists like you!

say hello

hey there!

my business then vs. now

My instagram was not always so pretty. If you were to scroll back a few years worth of posts, you would see that I started small, doing self-produced styled shoots and taking photos in front of my backyard fence. 

I eventually figured out how to build a brand portfolio that that stood out. I saw my inquiries go through the roof. My average budgets went from 3k to 10k in little over a year. The jobs I got were ones I was actually excited about. And the best part: I was able to start raising my minimum and being selective with the jobs I took on, ultimately earning more while working less.

But that took quite some time, because it took me years to get that magical aesthetic nailed. Looking back, I wish there was someone to show me exactly how to do it.

There is no secret, just simple technique. You can do it, and I can show you how.

I learned the hard way so you don't have to.

so, what makes this course different from the rest?

it's an all-in-one experience. 

The good news is there are WAY more opportunities for floral education out there today than when I started. But the downside is a lot of the courses out there teach a single topic or technique. While single workshops may be budget-friendly, they don't teach you the underlying methods that can elevate your brand as a whole. They might teach you one project, but then you're left having to figure out the rest for yourself. My course teaches you all of the major designs for one low cost, plus provides you with some life-changing big-picture perspectives that can transform your design approach as a whole.

my 12-year design background makes me  qualified to teach you the skills that matter.

I mentioned that when I was starting out, there weren't a whole lot of options out there for floral education. In fact, I paid upwards of $3,000 for a 4-week in person course that taught me all of the foundational techniques and went deep into technical design. But then I went into the industry for several years, and in that time I realized that only a small amount of what that course taught me was actually relevant. 

In developing this course, I've taken all of that relevant information and applied it to today's wedding industry, so that you can learn the important stuff that matters without all of the old-school methods. Don't get me wrong, some of those old school methods are important, and they're deeply rooted in my design approach, which I am able to now pass onto you in a more digestible way.

SO WHAT ARE YOU WAITING FOR?

let's get flowering!

This    for you if:

you have a basic knowledge of floral design and are looking to refine your style & elevate your offerings

you are looking for a strictly foundational course and not quite ready to dive into design

you are serious about investing in your business to scale and reach a higher level clientele

YOU are looking for a quick fix, not wanting to practice and do the work required to see results

you enjoy learning on your own time at your own pace

It's probably      for you if...

you are looking for a hands-on live instruction vs. a pre-recorded, learn-at-your-own-pace style

not

is

It's probably
for you if...

is this course live or pre-recorded?

This course is composed of 1o pre-recorded video lessons and 6 accompanying PDF guides. It includes a printable workbook and e-mail check-ins to keep you on track.

Frequently Asked Questions

how long is the course?

The course is made up of 10 videos, each ranging from 10-20 minutes long (about 150 minutes in total instruction). If you take one lesson per day, which is recommended, the course should take you about 1 week to complete.

Is this course for beginners or advanced florists?

This course was created with both beginners and seasoned florists in mind. While it does include some foundational instruction, it does not go super deep into fundamentals and is more focused on visual design technique.

will this course teach me how to start a floral business?

This is primarily a design course, not a business course. However, it does include recipe breakdowns for each of the designs, which can be helpful tools for learning pricing and sourcing.

How will this course help me in MY BUSINESS?

While this course is primarily design-focused, it is intended to help you elevate your designs & portfolio which can ultimately help you reach a higher-level clientele.

how is the course material delivered?

The entire course is set up inside Kajabi, an all-inclusive online learning platform making it easy for you to seamlessly go from one lesson to the next. All of your video lessons, instructions, and download materials will be found in one place inside your student portal.

how is the course material delivered?

The entire course is set up inside Kajabi, an all-inclusive online learning platform making it easy for you to seamlessly go from one lesson to the next. All of your video lessons, instructions, and download materials will be found in one place inside your student portal.

here's a sneak preview:

ok. i'm ready!
shoot me an email

I totally get it. Every dollar invested in your business is an important one! If you still have questions, I'd be happy to answer them and help you decide if this course is right for you!

Still on the fence?

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